Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDoubler is still behind YuMe in all market share segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel, Business & Industry, Shopping, Tourism and 128 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, News & Media, Sports and 69 other categories.


1 YuMe is leading in most countries, including France, United States, Mexico, United Kingdom and 104 other countries.

2 TradeDoubler is leading in Sweden, Italy, Spain, Netherlands and 53 other countries.