Market Share by Top Websites

1 Emma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adestra is clearly lagging behind, losing to Emma in all segments.

Websites Categories

1 Emma has better usage coverage in more websites categories. Including Business & Industry, Career & Education, People & Society, Finance and 86 other categories.

2 Adestra is leading in Cycling & Biking, Antiques & Collectibles, Flowers, Home & Garden and 5 other categories.


1 Emma is leading in most countries, including United States, India, South Africa, Canada and 19 other countries.

2 Adestra is leading in United Kingdom, Central African, France, Palestinian and 2 other countries.