Market Share by Top Websites

1 Sociomantic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdExtent is clearly lagging behind, losing to Sociomantic in all segments.

Websites Categories

1 Sociomantic has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Travel and 98 other categories.

2 AdExtent is leading in Music & Audio and Football.

Geography

1 Sociomantic is leading in most countries, including Russia, Slovakia, Ukraine, Czech Republic and 67 other countries.

2 AdExtent is leading in Hong Kong, Sierra Leone, Qatar, Jamaica and one other country.