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Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Carbon Ads is clearly lagging behind, losing to Adobe Media Optimizer in all segments.
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Adobe Media Optimizer has better usage coverage in more websites categories. Including Vehicles, Arts & Entertainment, Sports, Finance and 17 other categories.
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Carbon Ads is leading in Computers Electronics & Technology, Science & Education and Hobbies & Leisure.
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Carbon Ads is leading in most countries, including India, China, Brazil, France and 55 other countries.
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Adobe Media Optimizer is leading in United States, Australia, Canada, United Kingdom and 37 other countries.