Market Share by Top Websites

1 AdTaily is leading in Top 1M Sites and The Entire Web.

2 DoubleClick DART is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 DoubleClick DART has better usage coverage in more websites categories. Including People & Society, News & Media, Adult, Religion & Spirituality and 109 other categories.

2 AdTaily is leading in Arts & Entertainment, Business & Industry, Internet & Telecom, Food & Drink and 68 other categories.

Geography

1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 85 other countries.

2 AdTaily is leading in Poland, United Kingdom, Germany, Netherlands and 16 other countries.