Market Share by Top Websites

1 Matomy is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTaily is clearly lagging behind, losing to Matomy in all segments.

Websites Categories

1 Matomy has better usage coverage in more websites categories. Including Science & Education, Community & Society, Arts & Entertainment, Games and 18 other categories.

2 AdTaily is leading in Lifestyle and E-commerce & Shopping.

Geography

1 Matomy is leading in most countries, including United States, Canada, Japan, Italy and 64 other countries.

2 AdTaily is leading in Poland and Montenegro.