Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AlliedWallet is clearly lagging behind, losing to Affirm in all segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 107 other categories.

2 AlliedWallet is leading in Relationships & Dating, Finance, Financial Management, Movies and 5 other categories.

Geography

1 Affirm is leading in most countries, including United States, United Kingdom, China, Japan and 63 other countries.

2 AlliedWallet is leading in Slovakia, Morocco, Nigeria and Philippines.