Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dwolla is clearly lagging behind, losing to Affirm in all segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 64 other categories.

2 Dwolla is leading in People & Society, Religion & Spirituality, News & Media, Career & Education and 40 other categories.


1 Affirm is leading in most countries, including United States, China, Germany, Japan and 31 other countries.

2 Dwolla is leading in Russia, Spain, Hungary, Indonesia and 11 other countries.