Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dwolla is clearly lagging behind, losing to Affirm in all segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 105 other categories.

2 Dwolla is leading in People & Society, Religion & Spirituality, Law & Government, Accommodation & Hotels and 11 other categories.


1 Affirm is leading in most countries, including United States, United Kingdom, China, Japan and 63 other countries.

2 Dwolla is leading in Moldova, Israel, Argentina, Panama and 4 other countries.