Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, FuturePay is still behind Affirm in all market share segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 94 other categories.

2 FuturePay is leading in Finance, Religion & Spirituality, Financial Management, Real Estate and 20 other categories.


1 Affirm is leading in most countries, including United States, China, Japan, Canada and 57 other countries.

2 FuturePay is leading in United Kingdom, India, South Africa, Romania and 9 other countries.