Market Share by Top Websites

1 AfterPay is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HotMart is clearly lagging behind, losing to AfterPay in all segments.

Websites Categories

1 AfterPay has better usage coverage in more websites categories. Including Lifestyle, Food & Drink, Sports, E-commerce & Shopping and 16 other categories.

2 HotMart is leading in Science & Education, Community & Society, Law & Government and News & Media.


1 AfterPay is leading in most countries, including United States, Australia, New Zealand, United Kingdom and 121 other countries.

2 HotMart is leading in Brazil, Spain, Mexico, Colombia and 21 other countries.