Market Share by Top Websites

1 Atlas is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Advertising is clearly lagging behind, losing to Atlas in all segments.

Websites Categories

1 Atlas has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 211 other categories.

2 Yahoo Advertising is leading in Sports News and Camps.


1 Atlas is leading in most countries, including United States, France, United Kingdom, India and 176 other countries.

2 Yahoo Advertising hasn't got a lead over Atlas in any country.