Market Share by Top Websites

1 Conversant Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Google Remarketing is clearly lagging behind, losing to Conversant Media in all segments.

Websites Categories

1 Conversant Media has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, Science & Education and 12 other categories.

2 Google Remarketing is leading in Lifestyle, Vehicles, E-commerce & Shopping, Business & Consumer Services and 4 other categories.

Geography

1 Google Remarketing is leading in most countries, including United States, Japan, Russia, Poland and 89 other countries.

2 Conversant Media is leading in Taiwan, France, Spain, Mexico and 63 other countries.