Market Share by Top Websites

1 Flashtalking is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to Flashtalking in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 95 other categories.

2 Flashtalking is leading in News & Media, People & Society, Travel, Computer & Electronics and 76 other categories.

Geography

1 Flashtalking is leading in most countries, including United States, United Kingdom, Germany, Russia and 79 other countries.

2 DataXu is leading in Spain, France, Indonesia, Colombia and 16 other countries.