Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ghostery is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 153 other categories.

2 Ghostery is leading in Makes & Models, Office Products, Womens Interests, Animation & Comics and 3 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Germany, Spain and 76 other countries.

2 Ghostery is leading in United Arab Emirates, Saudi Arabia, Puerto Rico, Bangladesh and 6 other countries.