Market Share by Top Websites

2 DataXu is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Health and 119 other categories.

2 Improve Digital is leading in Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 43 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 63 other countries.

2 Improve Digital is leading in Italy, Netherlands, Norway, Sweden and 24 other countries.