Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kixer is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 154 other categories.

2 Kixer is leading in Games, Video Games, Golf, Humor and 4 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Germany, Brazil and 87 other countries.

2 Kixer is leading in Algeria, Estonia, Gabon, Guatemala and 5 other countries.