Market Share by Top Websites

1 DataXu is leading in Top 1M Sites and The Entire Web.

2 Plista is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 119 other categories.

2 Plista is leading in News & Media, Marketing & Advertising, Newspapers, TV & Video and 48 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Brazil, Spain and 81 other countries.

2 Plista is leading in Germany, Poland, Netherlands, China and 6 other countries.