Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PubExchange is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 155 other categories.

2 PubExchange is leading in Home & Garden, Nursery & Playroom, Magazines & E-Zines, Beauty and 5 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 88 other countries.

2 PubExchange is leading in Philippines, South Africa, Pakistan, Macedonia and one other country.