Market Share by Top Websites

1 SmartContext is leading in The Entire Web.

2 DataXu is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Music & Audio and 138 other categories.

2 SmartContext is leading in Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 14 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Germany and 80 other countries.

2 SmartContext is leading in Poland, Lithuania, Georgia and Oman.