Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 121 other categories.

2 SpecificClick is leading in People & Society, Religion & Spirituality, Adult, Movies and 26 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Brazil and 62 other countries.

2 SpecificClick is leading in Norway, Greece, Pakistan, Portugal and 12 other countries.