Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 132 other categories.

2 SpecificClick is leading in People & Society, Religion & Spirituality, Adult, Movies and 27 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, France, Germany and 68 other countries.

2 SpecificClick is leading in Norway, Portugal, United Arab Emirates, Somalia and 2 other countries.