Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 191 other categories.

2 DataXu is leading in Car Buying, Construction & Maintenance, Universities & Colleges, Medicine and 15 other categories.

Geography

1 TradeDoubler is leading in most countries, including France, Italy, Sweden, Spain and 142 other countries.

2 DataXu is leading in United States, Australia, Indonesia, Malaysia and one other country.