Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 105 other categories.

2 DataXu is leading in Business & Industry, Shopping, Autos & Vehicles, Health and 79 other categories.


1 YuMe is leading in most countries, including France, Italy, Spain, United Kingdom and 63 other countries.

2 DataXu is leading in United States, Brazil, Germany, Canada and 54 other countries.