Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 139 other categories.

2 YuMe is leading in People & Society, TV & Video, Photography, Humor and 13 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Germany and 63 other countries.

2 YuMe is leading in Sweden, Egypt, Sri Lanka, Uruguay and 3 other countries.