Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, YuMe is still behind DataXu in all market share segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 141 other categories.

2 YuMe is leading in People & Society, TV & Video, Photography, Humor and 11 other categories.


1 DataXu is leading in most countries, including United States, Spain, France, Germany and 69 other countries.

2 YuMe is leading in Sweden, Portugal, Belarus, Ghana and 3 other countries.