Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 142 other categories.

2 zapunited is leading in People & Society, Adult, Photography, Humor and 6 other categories.


1 DataXu is leading in most countries, including United States, Spain, France, United Kingdom and 79 other countries.

2 zapunited is leading in Mauritius.