Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 164 other categories.

2 DirectRev is leading in TV & Video, Movies, Adult, Computer & Electronics and 11 other categories.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Japan, Spain and 154 other countries.

2 DirectRev is leading in Bangladesh, Fiji, Ethiopia, Saint Kitts and one other country.