Market Share by Top Websites

1 Sovrn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to Sovrn in all segments.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Food & Drink, Arts & Entertainment, Cooking & Recipes, People & Society and 198 other categories.

2 DirectRev is leading in TV & Video, Movies, Adult, File Sharing and 3 other categories.

Geography

1 Sovrn is leading in most countries, including United States, Canada, United Kingdom, India and 85 other countries.

2 DirectRev is leading in Indonesia, Japan, Malaysia, China and 22 other countries.