Market Share by Top Websites

1 DoubleClick Advertiser is leading in Top 1M Sites and The Entire Web.

2 Lijit is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 DoubleClick Advertiser has better usage coverage in more websites categories. Including Computers Electronics & Technology, Lifestyle, Business & Consumer Services, Vehicles and 11 other categories.

2 Lijit is leading in Arts & Entertainment, Games, News & Media, Community & Society and 5 other categories.

Geography

1 DoubleClick Advertiser is leading in most countries, including United States, Japan, Brazil, United Kingdom and 154 other countries.

2 Lijit is leading in Taiwan, Bosnia and Herzegovina, Algeria, Syrian Arab Republic and 4 other countries.