Market Share by Top Websites

1 Eyeota is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 188 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Real Estate, Accommodation & Hotels and 32 other categories.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, United States, Turkey and 163 other countries.

2 DoubleClick Spotlight is leading in Canada, Denmark, Estonia, Finland and 9 other countries.