Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Flashtalking is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Travel and 187 other categories.

2 Flashtalking is leading in Consumer Electronics, Airlines & Airports, Computer Security, Casinos and 11 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Germany and 110 other countries.

2 Flashtalking is leading in Viet Nam, Austria, Colombia, Venezuela and 21 other countries.