Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Flashtalking is still behind DoubleClick Spotlight in all market share segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, People & Society and 165 other categories.

2 Flashtalking is leading in Technology News, Photography, Airlines & Airports, Computer Security and 23 other categories.

Geography

1 Flashtalking is leading in most countries, including United States, United Kingdom, Germany, Russia and 63 other countries.

2 DoubleClick Spotlight is leading in Canada, Spain, Australia, Italy and 61 other countries.