Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Flashtalking is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Travel & Tourism, Science & Education and 19 other categories.

2 Flashtalking is leading in Vehicles.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Canada, Spain, France and 98 other countries.

2 Flashtalking is leading in United Kingdom, Germany, Romania, Malaysia and 19 other countries.