Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PulsePoint is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Travel & Tourism, Vehicles and 15 other categories.

2 PulsePoint is leading in News & Media, Arts & Entertainment, Lifestyle, Hobbies & Leisure and one other category.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Canada, United Kingdom, Spain and 87 other countries.

2 PulsePoint is leading in Germany, Italy, Netherlands, Romania and 28 other countries.