Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PulsePoint is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 122 other categories.

2 PulsePoint is leading in Arts & Entertainment, News & Media, People & Society, Internet & Telecom and 66 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 77 other countries.

2 PulsePoint is leading in France, Japan, Germany, Spain and 71 other countries.