Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeDoubler is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Vehicles, Science & Education and 16 other categories.

2 TradeDoubler is leading in Travel & Tourism, E-commerce & Shopping, Lifestyle and Hobbies & Leisure.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Canada, United Kingdom, Brazil and 76 other countries.

2 TradeDoubler is leading in Spain, France, Sweden, Italy and 49 other countries.