Market Share by Top Websites

1 TripleLift is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Home & Garden, Travel & Tourism, Arts & Entertainment and 9 other categories.

2 DoubleClick Spotlight is leading in Computers Electronics & Technology, Vehicles, Science & Education, Finance and 7 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including Canada, United Kingdom, Spain, Brazil and 67 other countries.

2 TripleLift is leading in United States, France, Russia, Taiwan and 56 other countries.