Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TripleLift is leading in Top 1M Sites.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 140 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Arts & Entertainment, People & Society and 46 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Spain and 124 other countries.

2 TripleLift is leading in Samoa, Central African Republic, Ghana, Iraq and 6 other countries.