Market Share by Top Websites

1 Etology is leading in Top 100K Sites and The Entire Web.

2 Despite its recent growth, IndieClick is still behind Etology in all market share segments.

Websites Categories

1 Etology has better usage coverage in more websites categories. Including Adult, People & Society, Computer & Electronics, Fashion & Modeling and 27 other categories.

2 IndieClick is leading in Arts & Entertainment, Music & Audio, Shopping, Movies and 26 other categories.


1 Etology is leading in most countries, including Germany, Russia, Brazil, Italy and 23 other countries.

2 IndieClick is leading in United States, United Kingdom, Canada, Turkey and 10 other countries.