Market Share by Top Websites

1 Etology is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PubGears is clearly lagging behind, losing to Etology in all segments.

Websites Categories

1 Etology has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Music & Audio and 50 other categories.

2 PubGears is leading in Sports, Car Buying, Baseball and Soccer.


1 Etology is leading in most countries, including Germany, United Kingdom, India, France and 50 other countries.

2 PubGears is leading in Iceland, Moldova and Ukraine.