Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Etology is clearly lagging behind, losing to TradeDesk Ads in all segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 137 other categories.

2 Etology is leading in Adult, Movies, Fashion & Modeling, Games and 7 other categories.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, France and 61 other countries.

2 Etology is leading in Algeria, Greece, China, Guadeloupe and one other country.