Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Etology is clearly lagging behind, losing to TradeDesk Ads in all segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Autos & Vehicles and 154 other categories.

2 Etology is leading in Adult, People & Society, Movies, Fashion & Modeling and 9 other categories.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, United Kingdom and 72 other countries.

2 Etology is leading in Greece, Brazil, Iran, Bulgaria and 2 other countries.