Market Share by Top Websites

1 gumgum is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ExactTarget is still behind gumgum in all market share segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 190 other categories.

2 ExactTarget is leading in Email, Finance, Accommodation & Hotels, Restaurants & Delivery and 27 other categories.

Geography

1 gumgum is leading in most countries, including United States, France, Poland, Italy and 157 other countries.

2 ExactTarget is leading in Australia, Aruba, Macao, Malta and 6 other countries.