Market Share by Top Websites

1 Mediaplex is leading in The Entire Web.

2 gumgum is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, News & Media and 167 other categories.

2 gumgum is leading in Arts & Entertainment, Adult, Food & Drink, Autos & Vehicles and 40 other categories.

Geography

1 Mediaplex is leading in most countries, including United Kingdom, France, Germany, Australia and 120 other countries.

2 gumgum is leading in United States, New Zealand, Serbia, Sri Lanka and 14 other countries.