Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HOTWords is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 226 other categories.

2 HOTWords is leading in Holidays, Customer Service, Dentistry and Roads & Highways.

Geography

1 Lijit is leading in most countries, including United States, France, Germany, Poland and 184 other countries.

2 HOTWords is leading in Timor-leste, Mexico, Brazil, Portugal and 6 other countries.