Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HOTWords is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Travel and 182 other categories.

2 HOTWords is leading in People & Society, Religion & Spirituality, Cooking & Recipes, Games and 14 other categories.


1 MediaMath is leading in most countries, including United States, Japan, France, United Kingdom and 138 other countries.

2 HOTWords is leading in Brazil, Mexico, Timor-leste, Peru and 9 other countries.