Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, HOTWords is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Vehicles, News & Media, Business & Consumer Services, Finance and 13 other categories.

2 HOTWords is leading in Arts & Entertainment, Games, Science & Education, Health and 3 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, United States, Germany and 33 other countries.

2 HOTWords is leading in Brazil, Spain, Mexico, Portugal and 20 other countries.