Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, YuMe is still behind HOTWords in all market share segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 152 other categories.

2 YuMe is leading in Weight Loss, Rugby, Weddings, Nursery & Playroom and 2 other categories.


1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Colombia and 61 other countries.

2 YuMe is leading in United States, India, Philippines, Saudi Arabia and 3 other countries.