Market Share by Top Websites

1 Instagram is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Twitter is clearly lagging behind, losing to Instagram in all segments.

Websites Categories

1 Instagram has better usage coverage in more websites categories. Including Arts & Entertainment, Lifestyle, Food & Drink, Science & Education and 20 other categories.

2 Twitter hasn't got a lead over Instagram in any websites category.


1 Instagram is leading in most countries, including United States, Russia, United Kingdom, Germany and 128 other countries.

2 Twitter is leading in Japan, Indonesia, Vietnam, Thailand and 24 other countries.