Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Kontera ContentLink is still behind SMART AdServer in all market share segments.

Websites Categories

1 Kontera ContentLink has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 122 other categories.

2 SMART AdServer is leading in News & Media, Business & Industry, Sports, Music & Audio and 98 other categories.


1 SMART AdServer is leading in most countries, including United States, France, Poland, Spain and 155 other countries.

2 Kontera ContentLink is leading in India, Indonesia, Pakistan, Sri Lanka and 15 other countries.