Market Share by Top Websites

1 Matomy is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Matomy has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 207 other categories.

2 Yahoo Ad Exchange is leading in Internet & Telecom, Web Hosting, Finance, Credit, Loans & Mortgages and 13 other categories.

Geography

1 Matomy is leading in most countries, including Mexico, Spain, Malaysia, Philippines and 68 other countries.

2 Yahoo Ad Exchange is leading in United States, Russia, Japan, India and 64 other countries.