Market Share by Top Websites

2 MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Home & Garden, Health, Furniture and 27 other categories.

2 ROI trax is leading in Business & Industry, Construction & Maintenance, Internet & Telecom, Career & Education and 16 other categories.


1 MerchantAdvantage is leading in most countries, including United States, Canada, United Kingdom, Russia and 10 other countries.

2 ROI trax is leading in Philippines, Chile, Mauritius, Bangladesh and 4 other countries.