MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SearchRev has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Food & Drink and 39 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Business & Industry, Health and 28 other categories.
SearchRev is leading in most countries, including Thailand, Russia, Korea Republic, Venezuela and 14 other countries.
MerchantAdvantage is leading in United States, Canada, United Kingdom, Australia and 10 other countries.