MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SeeVolution has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 95 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Products & Shopping, Sports and 14 other categories.
SeeVolution is leading in most countries, including France, Spain, India, Canada and 50 other countries.
MerchantAdvantage is leading in United States, Viet Nam, Philippines, Saudi Arabia and one other country.