MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SeeVolution has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 78 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Sports, Furniture and 14 other categories.
SeeVolution is leading in most countries, including France, Spain, India, Germany and 46 other countries.
MerchantAdvantage is leading in United States, Canada, Indonesia, Australia and 2 other countries.