Market Share by Top Websites

1 Spectate is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, MerchantAdvantage is clearly lagging behind, losing to Spectate in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Products & Shopping and 30 other categories.

2 Spectate is leading in Career & Education, Universities & Colleges, Health, Internet & Telecom and 27 other categories.

Geography

1 Spectate is leading in most countries, including United States, Canada, India, Mexico and 17 other countries.

2 MerchantAdvantage is leading in United Kingdom, Viet Nam, Spain, Chile and 4 other countries.