Market Share by Top Websites

1 xplosion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, MerchantAdvantage is clearly lagging behind, losing to xplosion in all segments.

Websites Categories

1 xplosion has better usage coverage in more websites categories. Including Clothing, Arts & Entertainment, Sports, Internet & Telecom and 39 other categories.

2 MerchantAdvantage is leading in Shopping, Business & Industry, Home & Garden, Health and 23 other categories.

Geography

1 xplosion is leading in most countries, including Germany, Austria, Switzerland, Russia and 18 other countries.

2 MerchantAdvantage is leading in United States, Canada, United Kingdom, Italy and 6 other countries.