Market Share by Top Websites

1 xplosion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, MerchantAdvantage is clearly lagging behind, losing to xplosion in all segments.

Websites Categories

1 xplosion has better usage coverage in more websites categories. Including Clothing, Sports, Arts & Entertainment, Internet & Telecom and 31 other categories.

2 MerchantAdvantage is leading in Shopping, Business & Industry, Home & Garden, Health and 29 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, India, Turkey and 11 other countries.

2 xplosion is leading in Germany, Switzerland, Austria, Russia and 9 other countries.