Market Share by Top Websites

1 Zarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimove is clearly lagging behind, losing to Zarget in all segments.

Websites Categories

1 Zarget has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Career & Education and 103 other categories.

2 Optimove is leading in Gambling, Sports, Products & Shopping, Games and 7 other categories.


1 Zarget is leading in most countries, including United States, India, United Kingdom, Spain and 67 other countries.

2 Optimove is leading in Germany, Turkey, Italy, Israel and 13 other countries.