Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 111 other categories.

2 Six Apart Advertising is leading in Humor, Beauty & Fitness, Fitness, Animation & Comics and 13 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, United States and 49 other countries.

2 Six Apart Advertising is leading in India, Philippines, Israel and Hong Kong.